Executive Management

Mary Hall – Chief Executive officer
Nicholas G. Hall, President
Eric A. Soto, Chief Information Officer
Steve E. Meadows, MD, Chief Medical officer

Mary Hall, Chief Executive Officer

The management team is led by Mary Hall. Ms. Hall has over 17 years of operational, marketing, and general management expertise, specifically in the media and Internet new media sectors. Ms. Hall is the Chief Executive Officer of iHealthSpot and is responsible for directing and coordinating the daily activities and operations of the company and leads all its strategic planning and growth. Ms. Hall has intimate knowledge of the healthcare industry and is dedicated to offering physicians an affordable way to market online. Ms. Hall also holds the position of President in iHealthSpot’s parent company, Action Online Technologies, Inc.

Prior to this, for five years, Ms. Hall was the Vice President of Operations for Hollywood Media Corp., a publicly held company whose focus is on entertainment media. During her tenure with Hollywood Media Corp., she was responsible for the operation and development of the company’s consumer product brands including three major web sites providing on line ticketing services and entertainment related editorial content and e-commerce. In this capacity, she directed a team of over 75 employees and managed all editorial, marketing, sales, production, technology, customer service and graphic design operations for these brands. When Ms. Hall joined Hollywood Media, the company was a mall-based retailer focusing on the sales of entertainment related licensed products. Ms. Hall led the effort to transition the company to an Internet based entertainment media organization and can boast responsibility for building, launching and operating three of the top consumer entertainment related websites in existence: Hollywood.com, Broadway.com and MovieTickets.com.

Ms. Hall’s early management experience was in the retail market, where she managed retail operations and merchandise operations within The Limited, Marriott Hotels, and Tribune Company. She was the division sales manager at Sirgany Century Miami Airport, where she managed the operations of 23 gift shops and led a team of over 100 employees. Following this, her duties at Allders International included the management of buying, merchandising, sales and marketing for more than 50 outlets on board 22 cruise ships throughout the world and four airports nationwide. She has also served as a consultant and has addressed and advised Caribbean community trade organizations such as ECSEDA, the Eastern Caribbean States Export Development Agency, and Caricom on various topics, including retailing in the U.S. tourism sector and marketing to the retail industry.

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Nicholas G. Hall, President

The position of President is held by Nicholas G. Hall. Mr. Hall has over twenty-five years of experience in financial and operational management and is a proven leader in the field. Mr. Hall is the President of iHealthSpot, and is responsible for directing and coordinating the operations of the business as well as the financial, human resource and administrative activities of the company. Mr. Hall also holds the position of CEO for Action Online Technologies, leading the strategic growth of the company overall.

Mr. Hall has held the position of Chief Operating Officer of Hollywood Media Corp., a publicly held entertainment media company, where he was responsible for the strategic growth of the company and the operational management of its six divisions. Prior to this, he was Chief Financial Officer of Hair Club for Men, the foremost hair replacement specialist with over 75 owned and franchised centers nationwide, and before this, General Manager and Chief Financial Officer of the U.S. division of Allders International, then, the second largest duty free retailer in the world.

Mr. Hall has considerable operational management experience. By combining this with his financial expertise, he prepared and implemented a plan to reduce and control expenditure and exploit economies of scale at Hollywood Media Corp, and participated in planning and executing strategic acquisitions and leading the company through a tremendous growth period. At Hair Club for Men, he successfully relocated the company from New York to Boca Raton, Florida, and by establishing financial stability prepared the company for growth and successfully positioned the company for acquisition. At Allders International he was responsible for returning the division to profitability and five years successive growth, and for merging its East and West Coast based operations.

Mr. Hall is a graduate of the London Institute of Chartered Secretaries and Administrators.

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Eric A. Soto, Chief Information Officer

Eric A. Soto holds the position of Chief Information Officer. Mr. Soto has more than 15 years of information technology experience with a B.S. in Systems and Information Science from Syracuse University in NY. Mr. Soto has considerable experience as a project director and manager of process engineering, Internet application development, Internet server architecture and operations, database design, requirements analysis/documentation, network architecture, hardware architecture, system migrations and technical training. Mr. Soto is fluent in Spanish, and successfully interacts with professionals of varying technical backgrounds. He is the Chief Information Officer of ihealthSpot and Action Online Technologies, Inc. and is responsible for managing technology operations, database development, and content management software.

Prior to this role with Action Online, Mr. Soto founded Internet Systems Solutions, a firm that develops technical solutions in the manufacturing, distribution, wholesale / retail sales, Internet and hospitality industries. He managed the design, implementation, and programming teams at ISS, which successfully completed specialized projects for Starwood Hotels, Houston Zoo, and Jimenez Y Fernandez (a major producer of Puerto Rico’s coffee).

Prior to this, Mr. Soto was the Chief Technology Officer at Big E Online, Inc. (now Hollywood Media Corp), where he directed a staff of over 30 technology personnel in the design, implementation, operation and maintenance of the company’s websites. Eric led the technology team that was instrumental in transitioning the company from a retailer to a full Internet and new media business.

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Steve E. Meadows, MD, Chief Medical Officer

Dr. Steve Meadows holds the position of Chief Medical Officer for iHealthSpot, inc. . Dr. Meadows is a board certified orthopedic surgeon with advanced Fellowship training in hand and upper extremity surgery. Dr. Meadows is responsible for providing advice and guidance into iHealthSpot’s successful penetration of the medical market and for providing introductions and insight into the medical community at large. He oversees all medical content development including written, animated and video content. He also provides all editorial guidelines and requirements for medical content and oversees the physician editorial board.

Dr. Meadows received his undergraduate degree from the University of Pennsylvania and his M.D. degree from S.U.N.Y., Downstate College of Medicine. Dr. Meadows completed an internship year in general surgery at the North Shore University Hospital of Cornell University and obtained his orthopedic residency training at the Hospital for Joint Diseases Orthopaedic Institute. He received his Fellowship training in hand and upper extremity surgery at the Hand Center at Thomas Jefferson University in Philadelphia, renowned for its pioneering efforts in tendon surgery and techniques of hand rehabilitation. He is a diplomate of the American Board of Orthopaedic Surgery and is a member of the American Academy of Orthopaedic Surgeons and the American Society for Surgery of the Hand.

Dr. Meadows has been in private practice of orthopedic surgery for thirteen years and is one of the managing partners with South Palm Orthopedics, a large group practice recognized in South Florida as a foremost authority in advanced techniques for diagnosis, treatment and rehabilitation of a variety of orthopedic conditions. He performs over 400 surgeries per year, including elective and trauma hand surgery, arthroscopy, rotator cuff repair, and shoulder replacement. Dr. Meadows is on the Surgical Committee and Credentials Committee at Delray Medical Center and is President of the board of directors at the Delray Outpatient Surgery and Laser Center. He has been a columnist for Tennis Week magazine and has published and presented on a variety of orthopedic topics.

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