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marketing for doctors

Expert Answers to Common Reputation Management Questions

March 16, 2022

Person looking at online patient reviews

Online reputation can be the proverbial elephant in the room – a problem that is wished away. This passiveness perhaps stems from the myth that little can be done to rectify a poor or mediocre online reputation. Enter online reputation management – the notion that an establishment plays a role in the ratings and reviews process… 

Filed Under: Reputation Management
Tagged With: doctors patient reviews, healthcare marketing, marketing for doctors, Medical Website Design, Online patient reviews, online reputation, Online Reputation Management for Doctors, patient reviews, reputation management, reputation management for doctors
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How To Write Stellar Physician Bios To Acquire New Patients

January 19, 2022

Portraits of various physicians

According to a survey by Doctor.com, the number one complaint by the elderly, and the number two complaint for younger patients when searching for a new doctor – is lack of information about the provider. Data from this same report suggests that healthcare consumers are willing to put in the extra time and effort to… 

Filed Under: Listings management
Tagged With: business listings management, google manage my business, google my business management service, healthcare marketing, listing management, local listing management, marketing for doctors, Online Directories, online doctor listings, online listing management, Online Marketing, Online Medical Directories
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Dental Marketing Strategies to Revitalize Your Practice in 2022

November 16, 2021

a dentist working with a patient in their dental practice

In 2020, many routine care visits were canceled due to COVID-19 precautions, including dental visits. The good news is that in 2021, dental practices report that over half of patients are looking to resume dental services. Will dental marketing strategies help your practice recovery? Digital marketing is an effective solution for the following scenarios:  Ongoing communication about COVID-19.  Rebounding from dips in patient volume.  Recruiting more staff… 

Filed Under: Healthcare Marketing
Tagged With: custom medical website design, dental internet marketing, dental marketing, dental practice marketing, dental seo marketing, dental seo services, dental website design, digital marketing for dentists, marketing for dentists, marketing for doctors, medical marketing, online marketing for doctors, Online Medical Directories, seo for dentists, websites for dentists, websites for doctors
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Why Update Medical Practice Online Directory Listings?

November 2, 2021

Online Directories

Updated from the original article posted March 06, 2020    A survey from Doctor.com reveals that nearly half of healthcare consumers avoid providers with incomplete online listings. So, it works best when a patient can find complete and accurate information about your medical practice, no matter what online directory they use.  But did you know that optimizing online directories for… 

Filed Under: Healthcare Marketing, Listings management, Online Business Directories
Tagged With: business listings management, google manage my business, google my business management service, healthcare marketing, listing management, local listing management, marketing for doctors, Online Directories, online doctor listings, online listing management, Online Marketing, Online Medical Directories
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Why A Healthcare Website to Gain New Patients Is Imperative

October 4, 2021

websites for doctors - doctors websites - medical practice website -

Updated from the original article posted June 15, 2020.  The latest data shows that the number of active internet users in the US has finally surpassed 300 million, and 61% of patients surveyed use the internet to find a healthcare provider. As the world of healthcare evolves, medical practices face new competitive threats. For this reason, having a robust online presence is more important than ever. For medical practice growth, an effective healthcare website design is essential to nurture… 

Filed Under: Medical Website Design Blogs
Tagged With: Doctor’s Website, healthcare SEO, Healthcare website, healthcare website design, marketing for doctors, Medical Practice, Medical Website Design, Medical Websites, Physician Website, SEO for Doctors, websites for doctors
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Google Reviews for Doctors: How Patient Feedback Makes a Difference

August 9, 2021

Woman with cup of coffee and typing a Google review for a doctor

When it comes to online review market share, Google is king. Google assists the smart consumer by providing everything they need to make an informed choice with ease – including Google reviews for doctors. When leaving candid reviews, consumers help other consumers by providing an inside perspective of what the business, product, or service is like.  Just as Google users consider a restaurant’s star ratings and… 

Filed Under: Reputation Management
Tagged With: doctors patient reviews, google reviews for doctors, healthcare marketing, marketing for doctors, Medical Online Marketing, online doctor reviews, online marketing for doctors, Online patient reviews, Online Reputation Management for Doctors, online reputation management., patient engagement, patient reviews, reputation management companies, reputation management for doctors
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Do Online and Video Testimonials/Reviews Really Help?

February 26, 2021

client testimonial sticky notes

What your current and past patients have to say about you can speak volumes to potential patients. When it comes to recommending your medical practice to others, there is simply no better way to build trust among people who don’t know you yet than through word-of-mouth – which, these days, is often done over the… 

Filed Under: Testimonials
Tagged With: healthcare marketing, healthcare SEO, marketing for doctors, Medical Online Marketing, online marketing for doctors, Online patient reviews, online reputation management., patient engagement, reputation management for doctors, testimonials
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Using the Internet to Market High-End Medical Services

February 12, 2021

Dental website examples

Concierge healthcare and luxury medical services are more popular than ever. Patients are tired of being shuffled in and out of their doctor’s office, getting very little time and attention from their healthcare provider. Many patients are willing to pay for better medical service and more immediate access to the specialized services they’re looking for…. 

Filed Under: Online Marketting
Tagged With: digital marketing agency, healthcare marketing, healthcare SEO, healthcare website design, marketing for doctors, Medical Online Marketing, Medical Website Design, online marketing for doctors, online reputation management., websites for doctors
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Healthcare Marketing: Creating an Effective PPC Campaign

January 22, 2021

pay per click graphic

You’ve been on the internet; you know just how crowded it is. How are medical providers supposed to cut through the clutter and reach potential patients? If you’re looking to build your medical business, you’ll want your website to appear front and center when potential patients are Googling for the types of services you offer…. 

Filed Under: PPC
Tagged With: digital marketing, digital marketing agency, Google Ads, healthcare SEO, marketing for doctors, medical marketing, Medical Website Design, online marketing for doctors, PPC campaign
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Why Online Medical Marketing Is a Must-Have for Your Medical Practice Website

October 7, 2020

online medical marketing - medical practice website

Healthcare professionals can leverage online medical marketing to reach your target customers in their preferred channel. Over 80% of Americans are online daily, searching for various products and services – including searching for doctors. Once a patient finds you, they are looking to engage with you and to seek specific information online about your services. This is… 

Filed Under: Online Marketting
Tagged With: digital marketing agency, healthcare marketing, healthcare SEO, marketing for doctors, medical marketing, Medical Online Marketing, Online Marketing, online marketing for doctors, reputation management for doctors, social media for doctors
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iHealthSpot Interactive is a medical website design and healthcare digital marketing agency. Our services include custom website design, logo design, online bill pay, search engine optimization (SEO), social media marketing, reputation management, listings management, patient education libraries for doctors, and paid advertising on Google and Facebook.