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Medical Online Marketing

8 Signs You Need to Redesign Your Medical Website

August 1, 2022

Booking online appointment with doctors using laptop at home

75% of consumers admit to making judgments on a company’s credibility based on the company’s web design. – Stanford Web Credibility Project  The whole purpose of a medical website is to attract new patients and build relationships with existing ones – so if your site is starting to seem stale, it’s probably time for an… 

Filed Under: Medical Website Design Blogs
Tagged With: healthcare marketing, healthcare SEO, healthcare website design, Medical Online Marketing, medical search engine optimization, Medical Website Design, Medical Websites, online marketing for doctors, SEO for Doctors, social media for doctors, websites for doctors
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What Every Health System Website Needs

May 13, 2022

Person in a hospital operating a computer

With all that is on a healthcare professional’s mind every day, a website probably doesn’t make the list. But your health system website is always running in the background as an essential part of your operations.   For patients, this website is a digital front door (any channel where patients access care online) and information hub.  … 

Filed Under: Medical Website Design Blogs
Tagged With: custom medical website design, Doctor’s Website, healthcare digital marketing, healthcare marketing, Medical Online Marketing, medical practice marketing, Medical SEO, medical website deisgn, online marketing for doctors, online reputation management., patient engagement, reputation management for doctors
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5 Steps: How To Get More Patients With Your Medical Website

February 16, 2022

Patients meeting in a dental office

“A website is the anchor piece to all of your other marketing services, whether it’s digital or traditional marketing,” says Chelimar Miranda, our Director of Operations and practice marketing expert. What this means is that when a patient finds out about you and wants to learn more, it is highly likely they will end up… 

Filed Under: Medical Website Design Blogs, Online Marketting
Tagged With: custom medical website design, Doctor’s Website, healthcare digital marketing, healthcare marketing, Medical Online Marketing, medical practice marketing, Medical SEO, medical website deisgn, online marketing for doctors, online reputation management., patient engagement, reputation management for doctors
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5 Expert Medical Marketing Strategies for Practice Growth in 2022 

January 5, 2022

Marketing strategies graphic

As we look ahead to what 2022 has in store for healthcare, we carry with us the realities of the past few years. So much has changed with how patient care is provided, but what remains is the presence of COVID-19, as new strains continue to emerge and present challenges for care delivery. Adaptability and creative solutions continue to be the… 

Filed Under: Healthcare Marketing
Tagged With: Doctor’s Website, healthcare digital marketing, healthcare marketing, Medical Online Marketing, medical practice marketing, Medical SEO, online marketing for doctors, online reputation management., patient engagement, patient reviews, reputation management, reputation management for doctors
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Healthcare Recruitment Strategies: How to Attract Candidates Online

December 14, 2021

Job Search Checklist Graphic

News of labor shortages have been spreading like wildfire, but the healthcare field has been feeling the crunch long before 2021: as COVID-19 raged on in 2020, one in five healthcare workers walked away from the workplace. This has placed a larger than usual emphasis on healthcare recruitment strategies for medical practices.  And if this wasn’t enough, one in four nurses say they plan to leave the field in the next two years, while… 

Filed Under: Medical Website Design Blogs
Tagged With: custom medical website design, Doctor’s Website, healthcare marketing, Medical Online Marketing, Medical Practice, medical website deisgn, Medical Website Design, medical website designer, websites for doctors
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Basics of Healthcare Marketing: The Power of Branding

October 28, 2021

woman browsing a healthcare practice' website

When we think of brands, flashy ones like soft drinks and apparel tend to be top of mind, but the power of branding reaches every branch of our economy, including the healthcare sector. An effective logo and name for your medical practice are among the foundational basics of healthcare marketing, but these are only the… 

Filed Under: Healthcare Marketing
Tagged With: custom medical website design, Doctor’s Website, healthcare marketing, healthcare website design, Medical Online Marketing, Medical Websites, Online Marketing, online marketing for doctors, SEO for Doctors
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Google Reviews for Doctors: How Patient Feedback Makes a Difference

August 9, 2021

Woman with cup of coffee and typing a Google review for a doctor

When it comes to online review market share, Google is king. Google assists the smart consumer by providing everything they need to make an informed choice with ease – including Google reviews for doctors. When leaving candid reviews, consumers help other consumers by providing an inside perspective of what the business, product, or service is like.  Just as Google users consider a restaurant’s star ratings and… 

Filed Under: Reputation Management
Tagged With: doctors patient reviews, google reviews for doctors, healthcare marketing, marketing for doctors, Medical Online Marketing, online doctor reviews, online marketing for doctors, Online patient reviews, Online Reputation Management for Doctors, online reputation management., patient engagement, patient reviews, reputation management companies, reputation management for doctors
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Do Online and Video Testimonials/Reviews Really Help?

February 26, 2021

client testimonial sticky notes

What your current and past patients have to say about you can speak volumes to potential patients. When it comes to recommending your medical practice to others, there is simply no better way to build trust among people who don’t know you yet than through word-of-mouth – which, these days, is often done over the… 

Filed Under: Testimonials
Tagged With: healthcare marketing, healthcare SEO, marketing for doctors, Medical Online Marketing, online marketing for doctors, Online patient reviews, online reputation management., patient engagement, reputation management for doctors, testimonials
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Using the Internet to Market High-End Medical Services

February 12, 2021

Dental website examples

Concierge healthcare and luxury medical services are more popular than ever. Patients are tired of being shuffled in and out of their doctor’s office, getting very little time and attention from their healthcare provider. Many patients are willing to pay for better medical service and more immediate access to the specialized services they’re looking for…. 

Filed Under: Online Marketting
Tagged With: digital marketing agency, healthcare marketing, healthcare SEO, healthcare website design, marketing for doctors, Medical Online Marketing, Medical Website Design, online marketing for doctors, online reputation management., websites for doctors
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Why Online Medical Marketing Is a Must-Have for Your Medical Practice Website

October 7, 2020

online medical marketing - medical practice website

Healthcare professionals can leverage online medical marketing to reach your target customers in their preferred channel. Over 80% of Americans are online daily, searching for various products and services – including searching for doctors. Once a patient finds you, they are looking to engage with you and to seek specific information online about your services. This is… 

Filed Under: Online Marketting
Tagged With: digital marketing agency, healthcare marketing, healthcare SEO, marketing for doctors, medical marketing, Medical Online Marketing, Online Marketing, online marketing for doctors, reputation management for doctors, social media for doctors
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iHealthSpot Interactive is a medical website design and healthcare digital marketing agency. Our services include custom website design, logo design, online bill pay, search engine optimization (SEO), social media marketing, reputation management, listings management, patient education libraries for doctors, and paid advertising on Google and Facebook.