With all that is on a healthcare professional’s mind every day, a website probably doesn’t make the list. But your health system website is always running in the background as an essential part of your operations. For patients, this website is a digital front door (any channel where patients access care online) and information hub. …
Medical SEO
5 Steps: How To Get More Patients With Your Medical Website
“A website is the anchor piece to all of your other marketing services, whether it’s digital or traditional marketing,” says Chelimar Miranda, our Director of Operations and practice marketing expert. What this means is that when a patient finds out about you and wants to learn more, it is highly likely they will end up…
5 Expert Medical Marketing Strategies for Practice Growth in 2022
As we look ahead to what 2022 has in store for healthcare, we carry with us the realities of the past few years. So much has changed with how patient care is provided, but what remains is the presence of COVID-19, as new strains continue to emerge and present challenges for care delivery. Adaptability and creative solutions continue to be the…
What a Medical Website Design Needs to Have in 2021
As we rebound from the pandemic impact of 2020, patients are ready to reengage with routine healthcare. Many will be searching for a new doctor, and the vast majority of healthcare consumers do online research before they choose to book with a doctor. How your medical website design stacks up against the competition has a…
Why You Should Modernize Your Healthcare Website
The old saying, “If it’s not working for you, it’s working against you,” has never been truer than with your medical website. The modern-day healthcare consumers turn to Google for most of their healthcare questions and to seek services, so if you don’t have your ducks in a row, your competitors are going to acquire…
The 8 Reasons Why You Need SEO
Search Engine Optimization (or SEO) is the process of optimizing your website so that it shows up on the first page of Google for the keywords specific to your specialty and business. When it comes to Google, if you are on the second page, you don’t exist; and if you don’t exist, your patients can’t…