Everything a patient needs to find a new provider (and with confidence) fits in the palm of their hand. Growth-minded medical practices are conscious of how patients search online and what they see when they do. Where your practice isn’t showing up in healthcare local SEO (search engine optimization), you can be sure the competition…
If you Google terms like “dental services” or “dentist near me” what do you see? If you notice that other dentists in the area show up but not your practice, this is probably not by chance. These dental practices are likely to have measures in place to win Google’s favor in search. To show up in…
What is it? SEO = Search Engine Optimization. Google is a search engine, arguably the preferred search engine of most internet users. Bing and Yahoo! follow behind but are also very credible search engines. Search engine optimization, or SEO, ensures a website can be found easily in search engines for words and phrases relevant to…
Have you ever tried to visit a website from a mobile device, only to leave because the site doesn’t display properly on your screen? You might spend a few seconds trying to zoom in and zoom out and find the information you need, but you end up leaving the site frustrated. Don’t frustrate your customers…
An alert from the CEO On February 26, 2015, Google announced the following critical change in how they will rank websites in search results: “Starting on April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant…
You listen to your patients in the office, but what about after they leave? Do you know what your patients say about you online? Consider the following situation and what you might do differently. A prospective patient, let’s call her Karen, has a nagging shoulder pain that keeps her up at night. She tosses and…
