Blogging is an effective medical online marketing tool and an important part of a medical practice website. Blog posts will not only expand your online presence and promote your practice, but they can also raise your placement in organic search rankings. If done properly, effective blogs will get your healthcare website noticed by propelling your…
You already know how your medical practice differs from your competitors – but do your patients? One of the easiest ways to stand out in a crowded field is with a superior healthcare website design and a targeted healthcare marketing strategy. Your website is the very first place where prospective and established patients go when…
As a medical professional, how do you effectively promote your medical practice in a COVID-19 world? The world changed in 2020. Not a corner of the globe remains untouched by the COVID-19 pandemic. And while U.S. states begin to reopen, cautiously, American business owners struggle with how to do so safely. Nowhere is this more…
Medical search engine optimization (SEO) is a highly effective, low-cost way to promote your medical practice. For many healthcare professionals, the main goal of SEO for doctors is to drive a consistent stream of new patients who are looking for the medical services you provide. This allows for consistent growth in the numbers of new…
With so many of us under a “safer-at-home” order due to the COVID-19 coronavirus pandemic, many people are choosing to forgo their normally scheduled doctor wellness visits. Many elective procedures are mandated to be canceled as well. Therefore, healthcare professionals across the country are finding that they have a lot of extra time on their…
With the far-reaching effects of the COVID-19 (Coronavirus Disease 2019) outbreak mounting around the globe, medical practices of all types and sizes throughout the United States are gearing up to deal with this unprecedented healthcare crisis. Whether you are a primary care provider, a specialist, or part of a multiple healthcare facility or hospital, the…
Diagnosing Your Online Presence As a doctor, you diagnose your patients with various ailments every day. You make careful assessments, and by the end of their visit, you have a plan to further explore or treat the problem. You share this plan with the patient and then work with them on their road to recovery….
Adobe released its 2015 digital marketing report last month highlighting the latest trends marketers are using to reach customers online. As a leading online marketing firm for physicians and the healthcare industry, iHealthSpot is in the “elite 19%” of companies that are described in the report. The elite 19 are companies who decidedly invest in…
