With so many of us under a “safer-at-home” order due to the COVID-19 coronavirus pandemic, many people are choosing to forgo their normally scheduled doctor wellness visits. Many elective procedures are mandated to be canceled as well. Therefore, healthcare professionals across the country are finding that they have a lot of extra time on their…
Online Directories
Understanding Online Directories and Why They Are Important to Your Medical Practice
A recent survey found that nearly 75% of people have looked online to find out about a doctor, a dentist, or medical care. That alone is compelling evidence that having an online presence is essential to any healthcare marketing strategy designed to promote your medical practice. But it’s not just a matter of having a…
Healthcare Marketing: Do Online Directories Actually Matter?
You’ve worked hard to build awareness of your healthcare business in your local community, but have you invested in building that awareness online? While business directories, and online business directories, in particular, aren’t the “sexiest” form of marketing, they are an integral part of a successful digital marketing program for any healthcare practice. This is…
The Importance of Claiming Your Online Directory Listings
Have you ever done an online search for your healthcare practice to see what business directories show your profile? Or have you ever seen your practice appear on a website like Yelp or YellowPages.com, yet you never added yourself to this online listing service – and in fact, the information provided isn’t even correct? Over…