reputation management for doctors

What Every Health System Website Needs

With all that is on a healthcare professional’s mind every day, a website probably doesn’t make the list. But your health system website is always running in the background as an essential part of your operations.   For patients, this website is a digital front door (any channel where patients access care online) and information hub.  … 

Filed Under: Medical Website Design Blogs
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Expert Answers to Common Reputation Management Questions

Online reputation can be the proverbial elephant in the room – a problem that is wished away. This passiveness perhaps stems from the myth that little can be done to rectify a poor or mediocre online reputation. Enter online reputation management – the notion that an establishment plays a role in the ratings and reviews process… 

Filed Under: Reputation Management
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5 Steps: How To Get More Patients With Your Medical Website

“A website is the anchor piece to all of your other marketing services, whether it’s digital or traditional marketing,” says Chelimar Miranda, our Director of Operations and practice marketing expert. What this means is that when a patient finds out about you and wants to learn more, it is highly likely they will end up… 

Filed Under: Medical Website Design Blogs, Online Marketting
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5 Expert Medical Marketing Strategies for Practice Growth in 2022 

As we look ahead to what 2022 has in store for healthcare, we carry with us the realities of the past few years. So much has changed with how patient care is provided, but what remains is the presence of COVID-19, as new strains continue to emerge and present challenges for care delivery. Adaptability and creative solutions continue to be the… 

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Google Reviews for Doctors: How Patient Feedback Makes a Difference

When it comes to online review market share, Google is king. Google assists the smart consumer by providing everything they need to make an informed choice with ease – including Google reviews for doctors. When leaving candid reviews, consumers help other consumers by providing an inside perspective of what the business, product, or service is like.  Just as Google users consider a restaurant’s star ratings and… 

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6 Ways to Leverage Your Medical Website to Reengage Patients Post COVID-19

It’s been well-publicized that retailers and restaurants were hit hard financially throughout the pandemic. If you are a healthcare provider, you also know a lesser-discussed casualty of COVID-19 is the medical practice – where they either experienced months of little revenue or had to temporarily close their doors. At the beginning of COVID-19, patients were… 

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Do Online and Video Testimonials/Reviews Really Help?

What your current and past patients have to say about you can speak volumes to potential patients. When it comes to recommending your medical practice to others, there is simply no better way to build trust among people who don’t know you yet than through word-of-mouth – which, these days, is often done over the… 

Filed Under: Testimonials
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Why Online Medical Marketing Is a Must-Have for Your Medical Practice Website

Healthcare professionals can leverage online medical marketing to reach your target customers in their preferred channel. Over 80% of Americans are online daily, searching for various products and services – including searching for doctors. Once a patient finds you, they are looking to engage with you and to seek specific information online about your services. This is… 

Filed Under: Online Marketting
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A Guide to Online Reputation Management (ORM) for Doctors

Sure, it may seem that what is said about you online may be out of your control – but it’s not. What doctors do, or don’t do, in response to online patient reviews can make a big difference. Before you can do anything, of course, you need to be aware of what reviews exist and… 

Filed Under: Healthcare Marketing, Online Marketting, Reputation Management
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Earning Your Stripes (And Stars): Why Health Care Providers Should Care About Reputation Management

Chelimar Miranda, VP of Operations at iHealthSpot, discusses the importance of a good online reputation for doctors: Before the age of the internet, word of mouth was king. Whether a person needed a recommendation for a pediatrician or handyman, they would simply bend the ear of a neighbor or coworker. However, as technology becomes increasingly… 

Filed Under: Chelimar Miranda, VP of Operations, Reputation Management
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