Everything a patient needs to find a new provider (and with confidence) fits in the palm of their hand. Growth-minded medical practices are conscious of how patients search online and what they see when they do. Where your practice isn’t showing up in healthcare local SEO (search engine optimization), you can be sure the competition…
seo
Dental SEO: 6 Tips to Be Found in Google Search
If you Google terms like “dental services” or “dentist near me” what do you see? If you notice that other dentists in the area show up but not your practice, this is probably not by chance. These dental practices are likely to have measures in place to win Google’s favor in search. To show up in…
3 Reasons Why Medical Search Engine Optimization Is So Important for Your Practice
Medical search engine optimization (SEO) is a highly effective, low-cost way to promote your medical practice. For many healthcare professionals, the main goal of SEO for doctors is to drive a consistent stream of new patients who are looking for the medical services you provide. This allows for consistent growth in the numbers of new…
5 Healthcare Marketing Solutions for Your Practice that Drive Results!
It doesn’t much matter what medical field you’re in, chances are that if you’re getting new patients, it’s because they’re able to find you online. But merely having a website isn’t enough — you need to promote your medical practice precisely where many people spend their time these days: the internet. The best digital marketing…
SEO FOR DOCTORS
Search engine optimization (SEO) is a necessity for modern businesses of all kinds, including medical practices. Doctors previously only had to advertise in the Yellow Pages, but now it’s imperative to have a website that patients can find easily via the various search engines, such as Yahoo and Google.
How the Face of Healthcare Marketing is Changing to Digital
Patients today do extensive research online, which means they are more particular about the healthcare services they receive. As they gain more knowledge about these services, they are also increasingly expecting personal engagement – e.g., more transparency and two-way communication – with their healthcare providers. In response, healthcare marketing is becoming more digital. Here are…
The 8 Reasons Why You Need SEO
Search Engine Optimization (or SEO) is the process of optimizing your website so that it shows up on the first page of Google for the keywords specific to your specialty and business. When it comes to Google, if you are on the second page, you don’t exist; and if you don’t exist, your patients can’t…
Diagnosing Your Online Presence
Diagnosing Your Online Presence As a doctor, you diagnose your patients with various ailments every day. You make careful assessments, and by the end of their visit, you have a plan to further explore or treat the problem. You share this plan with the patient and then work with them on their road to recovery….
SEO myths: What you need to know
What is it? SEO = Search Engine Optimization. Google is a search engine, arguably the preferred search engine of most internet users. Bing and Yahoo! follow behind but are also very credible search engines. Search engine optimization, or SEO, ensures a website can be found easily in search engines for words and phrases relevant to…
Make sure your website is mobile-friendly before Google’s April 21st deadline!
An alert from the CEO On February 26, 2015, Google announced the following critical change in how they will rank websites in search results: “Starting on April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant…