Local Listings Management
Google Business Profile and Directory Listings Management Helps Your Practice Get Discovered
Have Your Listings Shown In Local Searches
Rank higher in common “physician near me” searches, and create more new patient attraction opportunities through effective online local listings management. Ensure your practice has an optimized Google Business Profile and is listed in relevant online directories with accurate information to facilitate patient connections.
Google Business Profiles are an indispensable component of local search so that your practice will be discoverable by patients actively searching for a nearby provider. We carefully manage this and more.
Why Is a Google Business Profile and Listings Management Important for Growing Practices?
Ensuring complete information in directory listings is a critical component for a strong online presence as this fosters engagement and endorses credibility, ultimately driving continuous growth for your practice.
By claiming, completing, and regularly updating your Google Business Profile, you secure your spot for consideration of patients who turn to local search, and online directories to find a provider.
- 49% of patients won’t book with providers who have incomplete directory listings
- 53% of patients say that not having enough information on providers negatively impacts their experience as consumers
- 92% of providers were found to have information inconsistencies across directories
Medical directory listings offer the advantage of driving traffic to your website and enhancing your search engine optimization (SEO) through directory links. This is not only essential for your local search visibility on Google, but also attracts targeted traffic, positioning your practice as a well-established and reputable healthcare provider.
Benefits of the Google Business Profile and Local Listings Management
Medical practice digital marketing strategy is not complete without online listings management. By including this in your online reach plan your medical practice:
Accelerates local search performance
The Google Business Profile is key to perform in local search visibility. By including relevant keywords, location specific information, and properly categorizing your practice, you will rank high in local “near me” searches.
Solidifies your digital footprint
Being linked to directories signals to Google that your practice is well-established, helping your search rankings. More importantly, having an optimized Google Business Profile is your best asset for local marketing online including integration with Google Maps.
Directs traffic to your website
The Google Business Profile and other online listings include a link to your website, where you can further convince potential patients to choose your practice over the other options listed in the directory.
About Our Local Listings Management Services
Google My Business and online listings management has never been easier. Our services include the following:
- Setup - For staff members who do not currently have Google Business Profiles, we will create new profiles on their behalf. These profiles will highlight their expertise, credentials, and affiliation with your practice further establishing their online presence and attracting potential patients
- Configuration - We will confirm that the NAP (name, address, phone) information on each Google Business Profile is correct. Any inaccuracies will be promptly addressed to provide accurate contact information to potential patients. We will review and enhance each Google Business Profile by adding missing components such as photos, map location, hours of operation, and other relevant information
- Links to website - We will ensure that the Google Business Profiles have the correct and proper link to your practice website for more information and the ability to schedule an appointment
- Google reviews setup - As part of the Google Business Profile optimization, we will configure Google reviews for each of your physicians and locations. This will encourage patients to leave reviews, boosting your online reputation and improving your ranking in local search
- Synchronize listings information - We’ll update your listing information across additional online directories such as Vitals, Foursquare, WebMD, Apple Maps and Bing with your correct street address, phone number, hours of operation along with a description of your practice