INCREASE PATIENT VOLUME WITH CUSTOMIZED ONLINE HOSPITAL MARKETING STRATEGY
Hospitals provide patients of all ages with a wide range of specialized services and have unique marketing needs. iHealthSpot offers a comprehensive digital solution to market hospitals.
We can help hospital systems improve online visibility, engage patients, and achieve their marketing goals without taking valuable time away from what matters most – high quality patient care.
CUSTOM HOSPITAL WEBSITE DESIGN
With a custom layout and content developed that demonstrates a hospital’s strengths and breadth of services, we create websites that help our clients stand apart from the competition. Every hospital is one-of-a-kind, and we make sure to design patient-friendly websites that reflect it.
RISE ABOVE THE COMPETITION IN SEARCH RANKING
We won’t just craft a beautiful website that is mobile device friendly for hospitals; we make sure potential patients can find it. Medical search engine optimization (SEO), or organic search, tells Google that the website – and the hospital – is credible and that offers the services that patients are seeking.
TO GROW A PATIENT BASE, BE FOUND ONLINE MORE OFTEN
We can help improve online visibility, making it easier for target audiences to find the services they are seeking. We can create hospital marketing websites that are not only visually appealing but also optimized for search engines.
MARKETING SERVICES FOR HOSPITALS
We leverage multiple digital channels to maximize the appeal of hospitals. Read on to learn how each facet of our practice growth machine works to bring more patients to your hospital system.
Website Design Services
We specialize in creating highly functional websites that accelerate patient acquisition and drive growth for hospitals. Our team of talented designers and developers design websites that attract patients by providing an optimal patient experience.
SOCIAL MEDIA ACCOUNT MANAGEMENT
We help engage Facebook audiences through a consistent social media presence. This essential component of a digital healthcare marketing plan fosters loyalty with current patients, builds trust with prospective patients, and promotes your credibility as a leading healthcare system.
Search Engine Optimization
Our experts work closely with clients to understand target patients, the services they provide, and local competition. From there, we develop a personalized SEO strategy that drives high-ranking on search engine results pages, increasing targeted search traffic and the website’s long-term visibility.
In a crowded market, paid advertising, also known as pay-per-click (PPC) can propel hospitals above the competition in a potential patient’s Google search results. Paid advertising is the ideal solution for hospitals that seek to fast-track online visibility.
Online Bill Payment
Healthcare consumers want the option to pay medical bills online. Just as a patient would go to the portal for self-service, they also expect an online bill pay option where they can take care of balances at their convenience.
Confidence in hospitals is built upon a robust collection of online reviews - potential patients want to know what to expect and published feedback from current patients can help. Nurturing an online reputation is one of the best marketing strategies for patient acquisition!