Medical Website Design

Why A Healthcare Website to Gain New Patients Is Imperative

Updated from the original article posted June 15, 2020.  The latest data shows that the number of active internet users in the US has finally surpassed 300 million, and 61% of patients surveyed use the internet to find a healthcare provider. As the world of healthcare evolves, medical practices face new competitive threats. For this reason, having a robust online presence is more important than ever. For medical practice growth, an effective healthcare website design is essential to nurture… 

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8 Ways Today’s Medical Website Design Impacts Patient Choice

Updated from original article posted November 15, 2019. Without stepping through your doors, patients cannot know what is special about your medical practice. Medical website design is how you show prospective patients what your practice has to offer and the level of care they can expect when they come in for a visit. Think about… 

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5 Reasons Why You Shouldn’t Use a DIY Website Builder

Updated post originally published 9/22/2017.  Wix, Squarespace, and GoDaddy are well-known do-it-yourself website builders and are advertised everywhere. These drag-and-drop platforms are a tempting shortcut to set up a website as it generally takes no more than a day rather than the months needed for a custom medical website design-build. (We know it’s worth the… 

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Better Medical Website Design Earns Patient Trust

Updated post originally published 8/18/2017.  Though it is superficial, website visitors determine an organization’s trustworthiness based on how a site looks. A Stanford study on web credibility found that 75% of consumers factor website design to judge whether an establishment is credible.  Medical website design is not about vanity – it is what compels a site visitor to try your services!  More and more, prospective… 

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6 Ways to Leverage Your Medical Website to Reengage Patients Post COVID-19

It’s been well-publicized that retailers and restaurants were hit hard financially throughout the pandemic. If you are a healthcare provider, you also know a lesser-discussed casualty of COVID-19 is the medical practice – where they either experienced months of little revenue or had to temporarily close their doors. At the beginning of COVID-19, patients were… 

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8 Signs It’s Time to Update Your Physician Website

The whole purpose of a medical website is to attract new patients and build relationships with existing ones – so if your site is starting to seem stale, it’s probably time for an updated doctor website design and fresh content. The following are eight key signs which indicate it’s time to make those changes and… 

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Using the Internet to Market High-End Medical Services

Concierge healthcare and luxury medical services are more popular than ever. Patients are tired of being shuffled in and out of their doctor’s office, getting very little time and attention from their healthcare provider. Many patients are willing to pay for better medical service and more immediate access to the specialized services they’re looking for…. 

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Healthcare Marketing: Creating an Effective PPC Campaign

You’ve been on the internet; you know just how crowded it is. How are medical providers supposed to cut through the clutter and reach potential patients? If you’re looking to build your medical business, you’ll want your website to appear front and center when potential patients are Googling for the types of services you offer…. 

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5 Must-Haves in Design for Websites for Doctors

Websites for doctors must make a good impression to potential patients who are looking for medical providers. Over 70% of people looking for healthcare providers start their search online and form their first impression based on a medical practice website. The first impression of your practice will be based simply on the look, feel, and… 

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4 Steps: Write Effective Blog Posts for Your Medical Practice Website

Blogging is an effective medical online marketing tool and an important part of a medical practice website. Blog posts will not only expand your online presence and promote your practice, but they can also raise your placement in organic search rankings. If done properly, effective blogs will get your healthcare website noticed by propelling your… 

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