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A Hospital System Expands with a Strong, Scalable Online Presence

04/11/2024 Filed Under: Case Studies

Healthcare Facilities Reach More Patients with iHealthSpot

RESULTS

With iHealthSpot, this hospital system achieved the following key results:


  • LAUNCHED

    eight new websites for additional locations


  • EXPANDED

    online reach across multiple locations in two states


  • IMPROVED

    Google ranking with SEO and website optimization

OVERVIEW

This private health corporation has been providing patients comprehensive, quality care at facilities in Texas and Oklahoma since 2008. The system includes various hospital facilities including acute-care hospitals, rehabilitation centers, nursing homes, hospice care, and more. For this health system, providing high-quality care with cost transparency – and earning the trust of patients – is a top priority, particularly in rural and underserved areas.

CHALLENGES

This private health corporation has been providing patients comprehensive, quality care at facilities in Texas and Oklahoma since 2008. The system includes various hospital facilities including acute-care hospitals, rehabilitation centers, nursing homes, hospice care, and more. For this health system, providing high-quality care with cost transparency – and earning the trust of patients – is a top priority, particularly in rural and underserved areas.

  • Desire for rapid expansion to reach underserved populations
  • Lack of a scalable practice website for existing and future locations
  • Need for SEO and brand strategy to boost patient appointments and revenue

OUR CUSTOMIZED SOLUTIONS

Our web design team got to work on the first of several websites that matched the practice’s brand image, including custom wireframing and copywriting. To help the practices appear on page one of patient searches, our digital healthcare marketing experts:

  • Designed captivating and intuitive websites to introduce the practice to the community and foster patient engagement
  • Optimized each site, page-by-page, with localized keywords to bring the practice to page one of search results
  • Provided content marketing and professional copywriting services

“iHealthSpot’s team is innovative, responsive, and results focused. Their website design services are top-notch, and their digital marketing has significantly increased our online visibility and customer engagement. They are not just a vendor, but a true partner in our growth.”

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