If your staff is spending hours on the phone scheduling appointments for patients, then an online appointment scheduler may be a wise alternative to modernize the patient experience. Like any other investment, you should make sure your online appointment scheduling tool platform provides maximum value for your practice. Features to look for include: Seamless…
Healthcare Marketing
Using Social Media as an Orthopedic Patient Engagement Tool
If you think your orthopedic practice doesn’t need to be on social media, think again. Nearly 90 percent of adults in the US use social media to search for health information. If not yet included, platforms such as Facebook, Twitter, and Instagram should be part of your overall orthopedics marketing strategy. Understanding Your Social Media…
Ultimate Dental Marketing Strategy Guide to Grow Your Dentistry
From dentophobia, to competing corporate chains, and pandemic shutdowns, the modern independent dental practice faces many challenges to keep schedules booked. With ambitious revenue targets, patient population growth goals, or pushing ahead of the competition, dental marketing strategy is your faithful ally to keep patients in your dental chairs. But before you throw any money…
Filed Under: Healthcare Marketing
5 Expert Medical Marketing Strategies for Practice Growth in 2022
As we look ahead to what 2022 has in store for healthcare, we carry with us the realities of the past few years. So much has changed with how patient care is provided, but what remains is the presence of COVID-19, as new strains continue to emerge and present challenges for care delivery. Adaptability and creative solutions continue to be the…
Filed Under: Healthcare Marketing
Tagged With: Doctor’s Website, healthcare digital marketing, healthcare marketing, Medical Online Marketing, medical practice marketing, Medical SEO, online marketing for doctors, online reputation management., patient engagement, patient reviews, reputation management, reputation management for doctors
Dental Marketing Strategies to Revitalize Your Practice in 2022
In 2020, many routine care visits were canceled due to COVID-19 precautions, including dental visits. The good news is that in 2021, dental practices report that over half of patients are looking to resume dental services. Will dental marketing strategies help your practice recovery? Digital marketing is an effective solution for the following scenarios: Ongoing communication about COVID-19. Rebounding from dips in patient volume. Recruiting more staff…
Filed Under: Healthcare Marketing
Tagged With: custom medical website design, dental internet marketing, dental marketing, dental practice marketing, dental seo marketing, dental seo services, dental website design, digital marketing for dentists, marketing for dentists, marketing for doctors, medical marketing, online marketing for doctors, Online Medical Directories, seo for dentists, websites for dentists, websites for doctors
Why Update Medical Practice Online Directory Listings?
Updated from the original article posted March 06, 2020 A survey from Doctor.com reveals that nearly half of healthcare consumers avoid providers with incomplete online listings. So, it works best when a patient can find complete and accurate information about your medical practice, no matter what online directory they use. But did you know that optimizing online directories for…
Tagged With: business listings management, google manage my business, google my business management service, healthcare marketing, listing management, local listing management, marketing for doctors, Online Directories, online doctor listings, online listing management, Online Marketing, Online Medical Directories
Basics of Healthcare Marketing: The Power of Branding
When we think of brands, flashy ones like soft drinks and apparel tend to be top of mind, but the power of branding reaches every branch of our economy, including the healthcare sector. An effective logo and name for your medical practice are among the foundational basics of healthcare marketing, but these are only the…
Filed Under: Healthcare Marketing
8 Ways Today’s Medical Website Design Impacts Patient Choice
Updated from original article posted November 15, 2019. Without stepping through your doors, patients cannot know what is special about your medical practice. Medical website design is how you show prospective patients what your practice has to offer and the level of care they can expect when they come in for a visit. Think about…
Tagged With: custom medical website design, healthcare marketing, healthcare SEO, healthcare website design, Medical Web Design, Medical Website Design, medical website designer, mobile-friendly website, Physician’s Website, search engine optimization for doctors, SEO for Doctors, website, websites for doctors
A Guide to Online Reputation Management (ORM) for Doctors
How to Maintain Relationships with Your Patients in 2020
A new year is upon us – and with it, new opportunities for your medical practice to thrive through new methods of patient acquisition and retention. The challenge, however, is to compete in a crowded field where patient satisfaction and loyalty must constantly be earned. While old-school marketers continue to bombard consumers with advertisements for…
Filed Under: Healthcare Marketing
Tagged With: digital marketing strategy, Medical Practice, Medical Website Design, online marketing company, online marketing firm, online marketing for doctors, online reputation management., outsource digital marketing, patient education library, Search engine optimization, SEO for Doctors, social media for doctors, social media management
