Considering that nearly 90 percent of adults in the US use social media to search for health information, it is not surprising that Facebook for medical practices has become a key marketing tactic. In an ever-competitive healthcare landscape, social media marketing for medical practices has moved from being optional to essential. Getting started using Facebook…
Novi, Michigan – July 6, 2022 – iHealthSpot, an innovative healthcare marketing agency, is pleased to announce a new partnership with Bridge Patient Portal, an award-winning enterprise patient engagement solution for health organizations. Bridge has developed the first vendor-neutral patient engagement platform that empowers patients to better manage care with self-service tools. Bridge products can…
A dental website at its best should reflect your practice personality and tell your story well. Whether you are starting a new website from scratch or giving your current one a makeover, it helps to look at other websites for inspiration. Why do dentists need a website? Patients often begin their search for dental services…
75% of consumers admit to making judgments on a company’s credibility based on the company’s web design. – Stanford Web Credibility Project The whole purpose of a medical website is to attract new patients and build relationships with existing ones – so if your site is starting to seem stale, it’s probably time to redesign…
This article is adapted from Medical Advantage’s Article “How to Write the Best Content For Your Medical Website.” We know that people tend to procrastinate or avoid dental care. So, when a patient is finally ready to get their oral health needs taken care of, it is crucial that your dental practice website has all…
From dentophobia, to competing corporate chains, and pandemic shutdowns, the modern independent dental practice faces many challenges to keep schedules booked. With ambitious revenue targets, patient population growth goals, or pushing ahead of the competition, dental marketing strategy is your faithful ally to keep patients in your dental chairs. But before you throw any money…
The American Dental Association estimates that there are about 61 dentists per 100,000 citizens, with only 63% of citizens seeing a dentist each year. If your practice is in a densely populated area, odds are there are many dental offices nearby for patients to choose from. So, what can a dental practice do to stand…
With all that is on a healthcare professional’s mind every day, a website probably doesn’t make the list. But your health system website is always running in the background as an essential part of your operations. For patients, this website is a digital front door (any channel where patients access care online) and information hub. …
Everything a patient needs to find a new provider (and with confidence) fits in the palm of their hand. Growth-minded medical practices are conscious of how patients search online and what they see when they do. Where your practice isn’t showing up in healthcare local SEO (search engine optimization), you can be sure the competition…
Social media marketing for dental practices is a key component of a dentist’s communication strategy. Many patients procrastinate or forgo dental care for several different reasons, and a broad approach that includes dental marketing is an effective way to address this issue with both current and prospective patients. Social media is many things, and people…
