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DIGITAL MARKETING TIPS
FOR YOUR MEDICAL PRACTICE

Blog

Orthopedic Website Design to Establish Your Practice as the Top Choice in Specialty Care

Filed Under: General, Website Design

orthopedic tablet

With a patient-centered orthopedic website design, your practice reassures patients they will get the relief and quality rehabilitative care they need. Your investment in an excellent website experience for patients also should demonstrate why your practice is the best choice. With the increasing influence of digital marketing on a patient’s care decisions, having a compelling

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Filed Under: General, Website Design

How Medical Practices Can Thrive with a Keen Understanding of Patients

Filed Under: General, Healthcare Marketing

doctor with patient

Most of your medical practice’s operating hours are spent working with patients. From check-in to exam room time, to checkout, to phone calls, there is an abundance of productive patient interaction. But when medical practices do not take the time to harvest insights provided by patient preferences and circumstances, prime opportunities to prosper are overlooked.

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Filed Under: General, Healthcare Marketing

How AI Can Drive the Success of Your Medical Practice Marketing Strategy

Filed Under: General, Healthcare Marketing, Medical Website Design Blogs

consultant

By now, chances are high that you have used some form of artificial intelligence (AI) assistance, such as interacting with a chat bot. Where machines have replaced physical labor, there are now inroads into having software applications replace mental labor such as customer service and data analysis. Many medical practices are looking to outside resources

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Filed Under: General, Healthcare Marketing, Medical Website Design Blogs

Social Media for Healthcare Marketing

Filed Under: Online Marketing, Social Media

group of doctors

Where does social media fit into providing healthcare? At first glance social media and medical practices may seem worlds apart, but medical professionals are continuously drawn to these platforms – particularly Facebook – to connect with patients. Having an active Facebook account is one of the core components of a strong medical practice brand. It reinforces

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Filed Under: Online Marketing, Social Media

7 Ways to Activate Healthcare Digital Marketing This Month

Filed Under: General, Healthcare Marketing, Online Marketing, Reputation Management, Social Media

doctor on computer

Digital marketing for healthcare is not as simple as buying an ad as – comparatively – the goal is to get your medical practice in front of more than one audience. At any given time, some will be doing searches on symptoms, using a healthcare directory they trust, or asking friends on Facebook for doctor

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Filed Under: General, Healthcare Marketing, Online Marketing, Reputation Management, Social Media

Does a Medical Practice Need a Healthcare Digital Marketing Agency?

Filed Under: General, Healthcare Marketing, Medical Practice, Online Marketing

doctor writing on whiteboard

Within the lifespan of any medical practice, discussion of increasing revenue and growing the patient base will surface at some point. From the need to fill providers’ schedules to boosting the practice’s profile to appeal to investors, practices find motivation to increase outreach. While exploring solutions, digital marketing is bound to come up. It used

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Filed Under: General, Healthcare Marketing, Medical Practice, Online Marketing

5 Marketing Tips for Medical Practices

Filed Under: General, Healthcare Marketing, Listings management, Medical Practice, Online Marketing

doctor on laptop

Patients are looking to schedule an appointment with the best option, but they need a little help learning why your practice is the one they should choose. The healthcare landscape has become increasingly competitive. Before, practices invested in local print advertising, but now that it is commonplace to go online to find a provider, digital

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Filed Under: General, Healthcare Marketing, Listings management, Medical Practice, Online Marketing

5 Captivating Medical Website Elements

Filed Under: Medical Website Design Blogs, Website Design

medical consultation

For doctors, a standout web design is essential to beat the competition. Does your website convey what sets your practice apart? Is it giving off the right impression and reflecting your philosophy of care? As your website is often the first point of contact with potential patients, it should be user-friendly, responsive, and visually pleasing.

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Filed Under: Medical Website Design Blogs, Website Design

Why Online Presence for Your Medical Practice is Vitally Important

Filed Under: General, Healthcare Marketing, Listings management, Online Marketing, Seo, Social Media

doctors meeting with consultants

Everything a patient needs to connect with care can now be accessed through a smartphone: information about medical issues, healthcare directories, and more. Consequently, digital marketing tools are needed to engage patients online. Because the patient journey is now driven by the digital experience, the online presence of medical practices has been put into focus

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Filed Under: General, Healthcare Marketing, Listings management, Online Marketing, Seo, Social Media

Creating an Effective PPC Campaign for Medical Practices

Filed Under: PPC

PPC ads

The Benefits of PPC Advertising for Medical Practices and Healthcare Organizations Medical practices looking to fill their waiting rooms are increasingly turning to digital marketing to reach potential patients. While a well-functioning website, SEO (Search Engine Optimization), social media, and reputation management are all important parts of a digital marketing campaign, a well-designed digital advertising

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Filed Under: PPC

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