Today’s healthcare consumer expects convenient options for accessing health information, and to do so by a mobile device is increasingly in demand. For many consumers, mobile devices have replaced a home computer and patients in this circumstance rely on a mobile device to take care of healthcare matters and find a doctor. Mobile website design…
If your staff is spending hours on the phone scheduling appointments for patients, then an online appointment scheduler may be a wise alternative to modernize the patient experience. Like any other investment, you should make sure your online appointment scheduling tool platform provides maximum value for your practice. Features to look for include: Seamless…
If you think your orthopedic practice doesn’t need to be on social media, think again. Nearly 90 percent of adults in the US use social media to search for health information. If not yet included, platforms such as Facebook, Twitter, and Instagram should be part of your overall orthopedics marketing strategy. Understanding Your Social Media…
According to a survey from Doctor.com, 61.4% of healthcare consumers go online to find a new provider and nearly 83% of these consumers will use Google for those searches. Because PPC ads tend to float to the top of Google search results, gaining this placement can help patients find you more quickly and ahead of…
In today’s competitive healthcare environment, having a basic, generic website is not enough. Your website is often the first touchpoint with patients and referring physicians – and as they say, you do not get a second chance to make a first impression. Your website needs to be inviting and intuitive. Visitors should be able…
Considering that nearly 90 percent of adults in the US use social media to search for health information, it is not surprising that Facebook for medical practices has become a key marketing tactic. In an ever-competitive healthcare landscape, social media marketing for medical practices has moved from being optional to essential. Getting started using Facebook…
Novi, Michigan – July 6, 2022 – iHealthSpot, an innovative healthcare marketing agency, is pleased to announce a new partnership with Bridge Patient Portal, an award-winning enterprise patient engagement solution for health organizations. Bridge has developed the first vendor-neutral patient engagement platform that empowers patients to better manage care with self-service tools. Bridge products can…
A dental website at its best should reflect your practice personality and tell your story well. Whether you are starting a new website from scratch or giving your current one a makeover, it helps to look at other websites for inspiration. Why do dentists need a website? Patients often begin their search for dental services…
75% of consumers admit to making judgments on a company’s credibility based on the company’s web design. – Stanford Web Credibility Project The whole purpose of a medical website is to attract new patients and build relationships with existing ones – so if your site is starting to seem stale, it’s probably time to redesign…
This article is adapted from Medical Advantage’s Article “How to Write the Best Content For Your Medical Website.” We know that people tend to procrastinate or avoid dental care. So, when a patient is finally ready to get their oral health needs taken care of, it is crucial that your dental practice website has all…
